Your Book, Within Reach of Readers in Almost Every Country
About 115,000 new titles will be published the same week as yours, and 16,000 more every day after that. Where will readers find yours? Probably not in a bookstore. Out of an estimated 6 million new titles this year, most will never be stocked on a physical shelf. The vast majority of books are now bought online, so readers will find your book online. Or will they?
Whether your book gets found online is decided before it is published. The title, the subtitle, the description, the categories, and the keyword search terms all have to be chosen on purpose, based on research. Most authors are not experts at this work. TEACH Services does it with you.
Most authors suppose that marketing means advertisements after the book is published. Not true. Marketing begins with making your book appear on a browser’s screen. Without a team that has mastered that, your book will join the millions that browsers never see or hear of.
Here is why most books sell only a few copies. Once the author’s family and friends stop searching for the book by title, it never appears in searches again, because most books are found by topic, not by title. Someone searches for “heart disease,” or “missionary stories,” or “spiritual warfare,” and the search engine or AI returns hundreds of pages of results. How many pages will that person read before tapping a title? You know the answer from your own searches: three. Ninety percent of the time, browsers look at only the first three pages. Browsers can’t become buyers of books they never see.
Since 1984, TEACH Services, Inc. has contracted with over 1,000 authors who have published over 1,000 original titles. We’ve seen the industry change, and we’ve changed with it. We give your book what you alone cannot: a team that knows marketing begins at editing and design, not after publication. That’s how Dr. James Marcum’s The Creator’s Code debuted as a #1 New Release in Amazon’s Naturopathy category. That’s how Tim Maddocks’s Fallen Angels reached #1 Best Seller in Amazon’s Christian Missions and Missionary Work category. And across our Professional, Advanced, and Premium packages, 60% of our books sell more than 150 copies, and 12% sell more than 1000 copies, so four times the rate for self-published books.1
1 How books actually sell: the numbers and where they come from
| Self-published books | TEACH Services published books | Major-publisher published books | |
|---|---|---|---|
| % of titles selling FEWER than 150 copies | 85% | 40% | 40% |
| % of titles selling MORE than 150 copies | 15% | 60% | 60% |
| % of titles selling MORE than 1000 copies | 3% | 12% | 34% |
¹ Some of the data is exact and some is estimated based on the following citations (including TEACH Services’ own data from its own titles): Alan Finder, “The Joys and Hazards of Self-Publishing on the Web,” The New York Times, August 15, 2012; Wall Street Journal report on Xlibris sales data (2004), cited in Writer Beware (SFWA), “Print-on-Demand Self-Publishing Statistics”; Susan Driscoll, iUniverse, quoted in The New York Times (2008); Kevin Weiss, CEO of Author Solutions, quoted in The New York Times (January 2009); Xlibris internal sales reports (2007), obtained and reported by Writer Beware (SFWA); Kristen McLean, lead industry analyst, NPD BookScan (now Circana), analysis of 45,571 frontlist titles from the top ten US publishers over 52 weeks, published September 2022 in the comments of Lincoln Michel, “No, Most Books Don’t Sell Only a Dozen Copies,” Counter Craft, and summarized in Jane Friedman, “Why Book Sales Figures Are So Hard to Interpret,” janefriedman.com, 2026; Kristen McLean, workshop, Evangelical Christian Publishers Association C-Suite Symposium, San Antonio, September 19, 2023, as reported by Len Wilson, Invite Press; TEACH Services, Inc., internal sales records for its own titles.
Our pre-publication competitive marketing optimization gives your book a fighting chance to reach the first three pages of search results rather than getting buried. We prepare your book to compete where browsers become buyers: on search engines and in AI searches. Nearly half of American adults now use AI chatbots, and searching for information is the most common reason. Most publishers have not caught up with this. TEACH Services is on top of it for you. This preparation is included in our Professional, Advanced, and Premium packages, with increasing intensity at each level.
We offer editing, graphic arts, cover design, interior design, typesetting, print-file creation, printing, marketing, and easy updates after publication, so your manuscript becomes a polished, professional book without you managing five different vendors. We offer a distribution network that lists your book with over 40,000 global outlets. And we offer one thing few publishers do: every book we publish is bathed in prayer. We know that without the Holy Spirit, our efforts are in vain. We pray as we consider whether to accept your book for publication, and we pray as we lay our best God-given talents on the altar daily.
The first step costs you nothing. Send us your manuscript, and we will give you a free evaluation of your book’s editing, design, and marketing needs.
Printed Near Your Reader
Our print network has locations in every region, so for example, if someone in Australia orders a book, it ships from Sydney, Australia. We also work with SDA conference, union, and division publishing directors for bulk print orders for evangelistic efforts and author speaking events.
Print on Demand or Bulk Print Runs
Your book is printed as each order comes in. This reduces warehousing cost. Authors order their books at 40% off SRP. Deeper discounts available for bulk print runs.
You Keep Your Copyright
Your book stays yours. You grant TEACH Services a license to publish it, and the copyright remains in your name.
The Team Behind Your Book
Out of our combined staff of almost 30 professionals, your manuscript will be reviewed by three editors and three designers for all Professional, Advanced, and Premium packages. If needed, we will assign an editor with a master’s-level theology degree, or add additional reviewers, including medical doctors or dietitians.
How Long It Takes
Most books go from first payment to publication in about nine months.
Key Distribution Partners
Print BooksUNITED STATES:
CANADA:
UK/EUROPE:
AUSTRALIA/NEW ZEALAND:
ASIA:
MIDDLE EAST & NORTH AFRICA: (via UAE**)
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eBooksONLINE DISTRIBUTORS:Our e-books are distributed through most major options, including Amazon Kindle, Barnes & Noble Nook, Google Play, Kobo, Apple Books, and eBooks.com. PRINTING/DISTRIBUTION IN:
*Listings in RED can ship directly to anyone, the others ship only to bookstores through distributor agreements. ** UAE supports the following countries: Turkey, Iraq, Jordan, Lebanon, Israel, Palestinian Territories, Egypt, Saudi Arabia, Kuwait, Bahrain, Qatar, Oman, and Pakistan. **UAE only supports: |
We are actively engaged in the eBook market in addition to printed books. Our titles are available in the most popular eBook formats, including Amazon’s Kindle, Barnes and Noble’s Nook, Apple’s iPad/iPhone/iPod, Google’s Android devices, and many others.
Our publishing packages are designed to get your book into world markets at an affordable price. In addition, TEACH Services understands the Adventist market and has developed long-term relationships with the Adventist Book Centers, Ministries, Institutions, and retail customers who have been purchasing from us for years. Those books that qualify can be directly marketed to the Adventist community.
How Authors Find Us
Our author-intake survey asks how authors heard about TEACH Services. The #1 answer is a print advertisement, but we are especially proud of the #2 answer: “A published TEACH author told me about TEACH publishing.” Only satisfied authors do that.